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RANGE

Your next unit opens to a plan, not a person: the opening playbook, the staffing and training ramp, and the first-90-days stabilization routine, installed before the doors open.

Fixed-scope install

From $8,500

Ten weeks at six points of labor over target on a $3M unit: about $35,000.

$1,000 discovery week, credited toward the install.

If the week concludes an install isn’t the fix, you’ll hear that plainly — the $1,000 bought the read that saved you the rest.

Timed to your opening date, not a fixed 30–60 day clock: scoped after a discovery week, every phase sequenced to land before doors open.

For growth-stage groups opening a unit who want the open run to a system, not improvised.

Most groups open their next unit on adrenaline and the founder’s presence. It works — barely — because someone senior is in the building eighteen hours a day holding it together, and it stops working the moment they step away. An improvised open burns cash, burns out your best people, and sets a culture of chaos in a restaurant before it ever finds its feet.

This install puts a system where the adrenaline was: the opening playbook and readiness checklist for your concept, the staffing and training ramp timed to your open, and the first-90-days stabilization routine that tells your leadership exactly what to watch and hold. A new unit typically takes 12-18 months to reach stabilized volume regardless of how the open goes; what this install controls is your side of that curve, how clean the first 90 days are, and how little of the ramp you spend recovering from an improvised open.

What an improvised open costs shows up mostly in labor, and mostly after the fact. Say a unit built to do $3M runs six points of labor over target through its first ten weeks. That hands back about $35,000, and that is the cheap half. The expensive half is your strongest operator living in the new building for a quarter instead of running the group that is already paying the bills. At $8,500 to start, the install is the cheaper way to get that quarter back. The point is an open that runs to the playbook instead of a person, so the unit stabilizes faster and your strongest people aren’t the only thing holding it up.

Start with a conversation.

Take the Diagnostic

The Straight Read shows you which install to run first. Back within 48 hours.

What gets installed

  • An opening playbook and readiness checklist for your concept: equipment commissioned at full run, first vendor orders confirmed to delivery day, POS programmed and tested
  • A staffing and training ramp timed to your open, with a 25→50→75→100% soft-open sequence
  • A first-90-days stabilization routine: what to watch and hold, with a day-1 P&L template live from the first close
  • Named owners for every opening workstream: who holds what, through the open and the ramp
  • The playbook in your opening GM’s hands, walked through with the full opening leadership before doors open

How the install works

DiscoveryAssess the open, define the readiness standard, and price the install against your date.
BuildBuild the opening playbook, ramp, and stabilization routine — every milestone dated backward from opening day.
InstallTrain the opening GM and leadership on the playbook, station by station.
HandoffPressure-test the plan against your date, close the gaps, and turn the open over to your team.

What this isn’t

A fixed-scope install with a defined start and end, not an open-ended engagement. It does not include:

  • On-site opening support during the open (that stays an embedded engagement)
  • Site selection, design, or construction oversight (that’s Development & Project Management)
  • Concept or brand development
  • Multi-unit rollout programs (scoped separately)

You’re in the right place if

  • Your last opening ran on a founder or ops lead living in the building for weeks
  • You have an opening date on the calendar and no written plan behind it yet
  • Past openings burned out your best managers and took longer than they should have to stabilize

Common Questions

What’s the price for the New-Unit Opening Readiness Install?

From $8,500. Concept complexity and how much runway sits between now and your opening date are what set the final number. Fixed once discovery locks both. No day rates, no hourly billing, no travel line items. The $1,000 discovery week counts toward that number.

Which of my people need to be involved, and how much time does it take?

Your opening GM and whoever’s leading the project (ops director, founder, or both) carry this, typically several hours a week building toward the open and considerably more the week the playbook goes live. It’s built for them to run the actual opening, not for us to run it for them.

How does the timeline work against my opening date?

The install is built backward from your opening date, not on a generic 30–60 day clock. Discovery locks the date first, then the playbook, staffing ramp, and stabilization routine are all timed to land before doors open, not after.

What keeps the unit from sliding once the doors are open and you’re gone?

The doors opening is the handoff, not the end of the plan. The first-90-days stabilization routine tells your leadership exactly what to watch on what cadence (the day-1 P&L template live from the first close, the soft-open ramp stepping 25→50→75→100% so the team earns full volume instead of drowning in it), so problems get caught inside the ramp instead of after it stalls. On-site support during the open itself stays a separate, embedded engagement if you want it; this install is the plan that makes that support optional, not required.

Our GC says construction is on schedule. Doesn’t that mean we’re ready?

It means the building will be ready. Operating readiness is the other half: a trained crew, a commissioned line, first vendor orders confirmed to delivery day, a POS tested under load. And none of it appears on a construction schedule. Groups routinely hit their build date and then spend the first month improvising the operation; this install is what puts both halves ready on the same day.